Tech Community Building

We’ve all seen how quickly a single moment on social media can spiral. One tone-deaf comment, one AI-generated response that misses the mark, or just a slow internal handoff and suddenly, your brand is trending for all the wrong reasons. When I started building our AI-First Mindset™ transformation program, I knew we couldn’t just focus on opportunity. We also had to prepare leaders for risk and that includes public-facing crises fueled by speed and automation. That’s why I developed a new module focused on building a social media crisis management plan designed for today’s AI-powered workplace. We cover the essentials: • How to build a clear, flexible crisis communication plan • The best crisis management tools to monitor and respond in real time • How to define team roles across marketing, legal, leadership and tech • And how to account for AI-powered systems that can escalate issues if not handled properly In a world where content and backlash move at machine speed, your people need clarity. That starts with a plan that’s actually usable and practiced before the pressure hits. This isn’t about fear. It’s about preparation. AI adoption comes with incredible potential, but it also changes how we manage trust. A good crisis response needs to e part of your broader AI change management strategy. If your team is using AI but hasn’t revisited your crisis plan, now’s the time. Stay tuned for practical guidance on creating crisis plans that perform under pressure. #DigitalCrisisStrategy #CrisisCommunication #CrisisResponse #DigitalCrisis #SocialMediaCrisis

I know I say this often but technology is no longer a separate sphere that sits alongside our lives, it has become the backbone of how we live, how we learn, how we work and how we connect with one another. Every career path, every opportunity for growth and every interaction with society is now touched by a digital layer that cannot be ignored (or if you attempt to ignore it, it will find you eventually). Yet millions of people remain excluded from this reality because they lack digital literacy. This absence is not just a matter of missing skills, it is a fundamental rights issue. When individuals cannot navigate the digital world with confidence, they are shut out of opportunities to progress, unable to properly protect their own data and left with little or no voice in shaping the very technologies that increasingly govern their futures. The future of work will only amplify this divide. Artificial intelligence, automation and global collaboration are already transforming entire industries at a pace that few of us can fully grasp. Those who have digital fluency will be able to adapt, retrain and thrive but those who do not will find themselves excluded from the jobs, the networks and the influence that will define the decades ahead. If we are serious about preparing for the future of work, we must start treating digital literacy as we once treated reading and writing. It should not be viewed as an optional advantage but something that everyone deserves access to. It is the foundation upon which lifelong learning, career resilience and meaningful participation in society must be built. However this cannot be the responsibility of a single sector; schools cannot do it alone, businesses cannot simply outsource it and governments cannot legislate it into existence without collaboration. Building digital confidence for all requires a collective commitment, where every organisation, every leader and every community recognises the role they play in creating inclusive and accessible spaces for digital learning. The future of work cannot be designed for a select few who happen to be digitally fluent, it must be accessible to the many, grounded in the principle that opportunity in the digital age is not a privilege but a right.

Designing AI for Outliers: Why Inclusion is Key to Equitable AI. In a recent podcast discussion I had with Debra Ruh, Neil Milliken, and David Banes (Chairperson of the Equitable AI Alliance), we explored an important question:  How can we ensure that AI includes everyone—especially the outliers? David shared an insightful perspective: "If you build to include the outliers, you include everybody in your planning." This concept challenges developers to focus on those who don’t fit the “average” or “mainstream” patterns, ensuring that AI systems are inclusive, equitable, and free from bias. The Equitable AI Alliance, an initiative by Zero Project and Seneca Trust, is working to: - Amplify opportunities that AI offers to people with disabilities. - Address risks and biases that may exclude or disadvantage certain groups. - Promote co-design by involving people with lived experience of disabilities from the start—not just as testers, but as collaborators in AI development. David also highlighted the importance of breaking out of the echo chamber and placing disability and inclusion on the agendas of mainstream conferences in technology, education, employment, and healthcare. While progress has been made at events like MWC Barcelona and SuperAI & Robotic Tech Conference, inclusion often remains a lower priority, even at diversity and inclusion conferences. Key challenges discussed: 1 - Transparency: Understanding how AI processes data and makes decisions is essential to identifying and addressing bias. 2 - Data and Privacy: Balancing the privacy of individuals with disabilities while ensuring datasets fairly represent them is a complex but vital task. 3 - Global Perspectives: Definitions of “inclusion” vary by culture, and AI must account for these differences to create solutions that work for everyone. The Equitable AI Alliance has created a freely available Resource Hub to help organisations build capacity and advocate for accessible AI. Their webinars and LinkedIn Disability Inclusive AI group are additional ways to connect and collaborate. As David said, "AI can amplify existing problems if we’re not intentional about inclusion." Let’s work to ensure AI benefits everyone—especially those historically left out. #AI #Inclusion #Accessibility #EquitableAI #AIEthics

Sitting through another online event, nodding along, but not really feeling engaged? I just experienced this feeling last week in an online webinar. There has been trouble with tech, which consumed a lot of time, there was little interaction with the participants, and the wasn’t quite built for everyone in the room. I left feeling disappointed and unmotivated. I've been moderating events, facilitating workshops, and giving trainings now for over 20 years. In this time, I’ve learned that truly engaging and great events are rare. The good part: it is a skill that people can learn. Three takeaways that I share with folks who are just starting out or for those with more experience who could also need a check-in from time to time are the following: Preparation is key. Always keep the audience in mind. And, offer various ways to learn. Preparation: With the goal and purpose in mind you should design the event. From opening with welcoming, sharing the agenda and rules of engagement to delivering the content to closing with a summary and feedback. Do several dry runs, meaning that you go through your whole program without audience or maybe with colleagues who can give constructive feedback. Also consider which tech will be used and test it before using it. Audience: The event is not for you; it’s for the audience. What do you know about the people who are attending? Do the participants know each other? Which questions could you ask to learn about their expectations, needs, and knowledge? You can do that, i.e,. through polls, surveys, or discussions. Be flexible and don’t be scared to adjust the agenda if needed, and communicate why you are doing what you are doing. There have been so many times that I was a participant and I couldn’t follow the instructions, or I didn’t understand what was asked of me. Learning: People learn differently. By offering various ways to learn, engage, and participate, everyone in the room has a chance to achieve the set objectives. It might be useful to make learning and reflection materials accessible prior to, during, and after the event. Some people prefer working alone while others prefer working in groups. Some need to hear, others need to read content. Don't just think about what you like, but educate yourself about what people with different ways of thinking need. And let me be clear. You'll never please everyone in the room. That’s okay. But by following the above-mentioned tips, you can get pretty close. And remember, there is help out there - hello Ellen and team 👋🏾 What is important to you in virtual spaces? What have been good or bad experiences? Do you need help in creating more engaging and inclusive events? Send me a DM. #Facilitation #Workshops #Training #Virtual #SaferSpaces ALT- Text in the comments.

How often do we design with people, instead of for them? It’s easy to fall into the trap of thinking that creativity is something only designers hold the key to. But when we pause and engage with communities, we realize something powerful: Creativity thrives within the community itself—it just needs the right conditions to flourish. Take, for example, the Collective Action Toolkit (CAT) by Frog. It’s not just a tool; it’s a framework that empowers communities to solve problems by tapping into their collective strength. Through a series of activities—like clarifying goals and imagining new ideas—small groups around the world have used this toolkit to not only share their thoughts but to take decisive action that addresses their concerns. The beauty of this approach is in its adaptability. It’s not a one-size-fits-all model. Each group can mould it to fit their unique needs, ensuring that everyone’s voice is heard and valued. But collaboration, as we know, isn’t always easy. There’s often discomfort, sometimes even conflict, when differing ideas meet. Yet, as designers, navigating these challenges is where true progress happens. As Otto Scharmer and Peter Senge, leaders in organizational development, have shown, it's in this space of tension that new solutions are born. A recent contribution from @Design Impact offers a set of guiding principles for designers to keep in mind when working with communities. One of these, “Value me for who I am, not who I’m told to be,” resonates deeply. It’s a reminder that behind every design is a real person, with history, emotions, and passions. When we acknowledge that, we move beyond simply gathering feedback—we tap into real leadership within the community. At the end of the day, Social innovation isn’t just about creating a product or service. It’s about co-creating, about building alongside communities rather than handing down solutions. It’s about fostering a space where everyone’s creativity can shine, and where long-term, sustainable change is possible. Have you been part of a design process that values community leadership? What challenges—and opportunities—did you encounter along the way?

Since 2017, I have been part of different communities and also managing my own. In Lebanon, I co-led a community of developers and tech professionals that started as a Meta-affiliated group, grew to more than 7000 members, and later continued under the name TechCircle. Across this journey, we organized more than 56 activities — from the first Facebook Tech Week in Lebanon to TechCrunch MENA, international hackathons, masterclasses, panels, and tech talks. I am often approached by people who want to start their own communities, seeking advice from almost a decade of experience in the space. Here are my two cents: 🔹 𝗖𝗮𝗿𝗲 𝗱𝗲𝗲𝗽𝗹𝘆. Communities thrive when there are no hidden agendas. If you genuinely care, the process becomes rewarding in itself and members feel that authenticity. 🔹𝗦𝗵𝗮𝗿𝗲 𝗹𝗲𝗮𝗱𝗲𝗿𝘀𝗵𝗶𝗽. I co-led this community with Salah Awad, my husband, and we treated it as an equal partnership. We split responsibilities based on our strengths and complemented one another’s skills, which allowed us to sustain the effort over years. Beyond the practical side, it also helped challenge stereotypes around women in tech. Having a visible woman leader, supported by her partner, created space for more women to join. By 2019, 37% of our members were women. 🔹𝗘𝗮𝗿𝗻 𝗿𝗲𝘀𝗽𝗲𝗰𝘁. Leaders need credibility to set rules, foster respectful communication, and build meaningful partnerships. Members should see you as mentors, at least in some areas, to trust the direction you set. 🔹𝗕𝗲 𝗶𝗻𝗰𝗹𝘂𝘀𝗶𝘃𝗲. For a community to stay alive, every member should feel valued and part of the journey. This went beyond participation — we aimed for inclusivity when shaping the roadmap of activities themselves. By listening to different needs and making sure the activities reflected the diversity of the community, members could engage in ways that mattered to them and feel that their contribution truly counted. 🔹𝗘𝗻𝗮𝗯𝗹𝗲 𝗻𝗲𝘁𝘄𝗼𝗿𝗸𝗶𝗻𝗴. Some of the most powerful outcomes came from simple networking. Many members found opportunities, collaborations, and lasting connections by meeting peers who shared their interests. Community leadership is demanding, but when guided by care, inclusiveness, and credibility, it becomes one of the most rewarding ways to create real impact. #community #impact #tech #technology

From my new Harvard Business Review article, here’s how to create the last of four pillars that innovative organizations need – Innovation Communities: Innovations often happen at intersections, yet many companies lack ways for innovators to connect informally and see where conversations go. This can also make innovation a lonely endeavor. It doesn’t cost much or take a lot of time to provide people with common innovation interests a means to connect and exchange ideas. At the very least, it’ll help keep them motivated. At best, it may trigger new kinds of cross-disciplinary collaborations that open up previously unseen vectors for change. Don’t be Atari, which was abandoned in frustration by an ambitious innovator: Steve Jobs.   What to do instead? Cultivate community. Take the German life sciences company, Bayer. Bayer has created an internal community of 700 innovators around the world who use common resources, join competitions against one another, and nominate local representatives to participate in an annual meeting. These connections then enable discussions about ways to cross-apply methods, business models, and other capabilities that can translate across business units. For instance, the program helped create agricultural finance options that are now offered around the world, stemming in part from an idea that originated in Bayer’s corporate finance and marketing departments in Greece. (How have you built innovation communities? Please share your approaches in the comments!)

🧠 Is Your Workplace Designed for Everyone—Or Just the Majority? 👀 Imagine this: A brilliant new hire is ready to contribute—but the tools, meetings, and environment weren’t built with their needs in mind. They’re not underperforming. They’re under-accommodated. ➡️ And this is exactly where universal design comes in. 💡Universal design is not about making special exceptions. It’s about building inclusion into the very foundation of your workplace. When we design with everyone in mind from the start, regardless of ability, background, or communication style, we don’t just accommodate; we empower. This approach transforms workplaces from reactive to proactive, from surface-level compliance to deep systemic inclusion. And here’s the truth many leaders are realizing: 👉 👉 True inclusion isn’t about making room—it’s about designing a workplace where no one is ever left out to begin with. 🛠️ Below are 5 ways to start embedding universal design into your organization: ✅ Audit accessibility – Regularly evaluate your digital tools, websites, and physical workspaces. ✅ Invest in inclusive technology – Use platforms that work seamlessly with screen readers, voice input, and other assistive tools. ✅ Diversify communication – Incorporate alt-text, audio descriptions, and transcripts; avoid relying solely on visuals. ✅ Train your teams – Equip staff and leaders with practical tools and mindsets that promote inclusion. ✅ Institutionalize it – Update hiring practices, performance reviews, and promotion paths to reflect inclusive values. 🧠 These changes don’t just benefit one group—they improve the experience for everyone—and that is the brilliance of universal design. 🏆 The Payoff: Equity that drives engagement and innovation. Organizations that embrace universal design consistently see: ✔️ Higher employee satisfaction ✔️ Better team collaboration ✔️ Greater innovation (because diverse perspectives are heard and valued) ✔️ Lower turnover and higher retention 🔥 The hidden cost of exclusion isn’t just about morale—it’s about missed potential, lost innovation, and the quiet departure of voices we never truly heard. When systems, tools, and environments aren’t built with inclusion in mind, we don’t just create inconvenience—we create barriers. And those barriers silently push away the very talent we say we want to attract and retain. Universal design flips that script. It ensures that everyone, not just the majority, can participate, contribute, and thrive from day one. 🎓 Ready to Take Action? Start With Our Signature Workshop “Working with Diverse Physical and Mental Ability.” 📩 Message me to learn how we can bring this powerful session to your team. #UniversalDesign #InclusiveWorkplaces #ChampionDiverseVoices #Neurodiversity #BelongingByDesign #AccessibilityMatters

I am researching, discussing and working a lot with inclusive workplace culture in tech, but have you ever thought about tech inclusive workplace culture? 𝐖𝐡𝐚𝐭 𝐢𝐬 𝐢𝐧𝐜𝐥𝐮𝐬𝐢𝐯𝐞 𝐜𝐮𝐥𝐭𝐮𝐫𝐞 𝐢𝐧 𝐭𝐞𝐜𝐡? An inclusive workplace culture in tech refers to an environment where different perspectives, experiences, backgrounds, and skills are equally valued and leveraged to build technology that is made by all for all. It is about creating spaces where every team member feels seen, heard, and empowered to contribute. 𝐖𝐡𝐚𝐭 𝐝𝐨 𝐈 𝐦𝐞𝐚𝐧 𝐛𝐲 𝐭𝐞𝐜𝐡-𝐢𝐧𝐜𝐥𝐮𝐬𝐢𝐯𝐞? A tech-inclusive workplace culture goes one step further. It is a culture where technology, particularly AI and emerging tools, is seamlessly integrated as a collaborative partner rather than a replacement. Here, we view AI and other technologies as contributors to our team's collective success, not just enablers or tools we use passively. 𝐖𝐡𝐲 𝐝𝐨𝐞𝐬 𝐭𝐡𝐢𝐬 𝐦𝐚𝐭𝐭𝐞𝐫? When employees don't feel threatened or excluded by technology, magic happens: 🧷 𝘗𝘴𝘺𝘤𝘩𝘰𝘭𝘰𝘨𝘪𝘤𝘢𝘭 𝘴𝘢𝘧𝘦𝘵𝘺 𝘪𝘯𝘤𝘳𝘦𝘢𝘴𝘦𝘴 - Team members embrace learning and experimentation 💡 𝘐𝘯𝘯𝘰𝘷𝘢𝘵𝘪𝘰𝘯 𝘢𝘤𝘤𝘦𝘭𝘦𝘳𝘢𝘵𝘦𝘴 - The synergy between human creativity and technological capability drives breakthrough solutions 🧠 𝘚𝘬𝘪𝘭𝘭𝘴 𝘮𝘶𝘭𝘵𝘪𝘱𝘭𝘺 - Employees develop both technical fluency and uniquely human competencies that complement AI 𝐓𝐡𝐫𝐞𝐞 𝐒𝐭𝐞𝐩𝐬 𝐭𝐨 𝐁𝐮𝐢𝐥𝐝 𝐚 𝐓𝐞𝐜𝐡-𝐈𝐧𝐜𝐥𝐮𝐬𝐢𝐯𝐞 𝐂𝐮𝐥𝐭𝐮𝐫𝐞: 1️⃣ 𝘋𝘦𝘮𝘰𝘤𝘳𝘢𝘵𝘪𝘻𝘦 𝘈𝘐 𝘭𝘪𝘵𝘦𝘳𝘢𝘤𝘺 - Provide accessible training that helps every team member understand and interact with AI tools, regardless of their role 2️⃣ 𝘙𝘦𝘧𝘳𝘢𝘮𝘦 𝘵𝘦𝘤𝘩𝘯𝘰𝘭𝘰𝘨𝘺 𝘢𝘴 𝘤𝘰𝘭𝘭𝘢𝘣𝘰𝘳𝘢𝘵𝘪𝘰𝘯 - Position AI and emerging tech as thought partners that amplify human potential 3️⃣ 𝘊𝘳𝘦𝘢𝘵𝘦 𝘤𝘰-𝘤𝘳𝘦𝘢𝘵𝘪𝘰𝘯 𝘰𝘱𝘱𝘰𝘳𝘵𝘶𝘯𝘪𝘵𝘪𝘦𝘴 - Provide opportunities, such as internal hackathons, where humans and technology work together I believe that true equality in tech means building environments where both human diversity and technological work hand in hand. After all, technology built by everyone, for everyone, requires cultures that embrace both. How are you preparing your teams for this collaborative future? ***** 🔄 𝑹𝒆𝒔𝒉𝒂𝒓𝒆 if you believe in building tech cultures where everyone thrives 🔔 𝑭𝒐𝒍𝒍𝒐𝒘 me if you want to learn more about creating inclusive environments where diversity and technology work hand in hand 📩 𝑪𝒐𝒏𝒏𝒆𝒄𝒕 with me if you want to explore how cultural diversity and tech inclusion can transform your organization As a diversity, equity & inclusion expert in tech, I help teams and companies navigate the intersection of human potential and technological advancement. #TechInclusive #DiversityInTech #AICollaboration #InclusiveCulture #FutureOfWork Picture: Sculpture at the Haslla Art World in South Korea

The first 24 hours of a crisis determine whether you control the narrative or the narrative controls you. Organizations don’t lose control when the crisis breaks. They lose control in the silence that follows. The crisis isn’t the problem. The delay is. What that gap often looks like: Hour 1 No clear spokesperson. Legal, communications, and leadership are operating in separate lanes. Hours 2–4 Stakeholders haven’t been mapped. Employees learn about the situation from social media before hearing from leadership. Hours 4–6 The holding statement is still being drafted while the narrative is already forming without you. Hours 18–24 The original incident fades. The organization’s response—or lack of one—becomes the story. None of this is inevitable. The organizations that handle crises well don’t improvise under pressure. They prepare in advance. They map stakeholders. They align leadership, legal, and communications. They build holding statements and crisis Q&As before they’re needed. Because in a crisis, every hour compounds impact. The best time to build a 24-hour response plan was before you needed it. The second-best time is now. #CrisisCommunications #CrisisManagement #CrisisPR #ReputationManagement