Insurance Business Sales

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  • View profile for Meenal Goel

    Founder, CreateHQ | Making High-Converting Ads for India’s Top Fintechs | CA | 0 → 400K+ Finance Community | Ex-Deloitte, KPMG

    64,522 followers

    “Ma’am, this plan gives guaranteed 8% returns” That’s what my bank told me when I started investing. It sounded great… until I read the fine print. It was a 20-year life insurance policy with high charges, low liquidity, and no real return after inflation. And now I understand why they push these products so hard 👇 🏦 Banks today are no longer just banks. They’re becoming full-time sales machines. A research by 1 Finance Magazine and my friend Kanan Bahl on India’s top 15 banks revealed: 🔹 Up to 25% of a bank’s total income comes from commissions, exchange, and broking fees 🔹 Of this, up to 23% comes from selling life insurance and mutual funds 🔹 In FY24 alone, banks made ₹21,733 crores just from selling these financial products 🔹 HDFC Bank made the most: ₹6,467 crores, followed by SBI: ₹3,893 crores Let that sink in. 🤯 But here's the alarming part: 🟠 A survey of 1,655 relationship managers revealed: 57% were told to missell products to meet sales targets 🟠 Banks earn up to 65% commission on the first-year premium of some life insurance plans 🟠 Many customers are sold products that don’t suit their goals — just to hit a monthly quota So what can you do? ✅ Always ask: – What are the charges & lock-ins? – What are the real post-tax returns? – Is this right for my needs — or just right for their targets? ✅ Don't confuse trust in your bank with trust in what they’re selling Your RM may smile and say "best plan," but your best defence is asking the right questions. Banks have changed. It’s time we changed too. *** Follow me (Meenal Goel) for more such content 💡

  • View profile for Rajneesh J.

    Founder @FundBees 🐝 | Wealth Manager for HNIs, UHNIs & NRIs | Mutual Funds | Tax Planning | Financial Education | Small Steps. Big Wealth.

    11,426 followers

    Are Banks Mis-Selling Insurance and Mutual Funds ❓ A calm look at a growing concern. Banks have long been seen as pillars of trust—but when it comes to selling insurance and mutual funds, the picture isn’t always consumer-friendly. Here’s what’s quietly happening behind the scenes: Higher Commission = Complex Products Banks often promote ULIPs and whole life insurance over simpler term plans, simply because the commissions are much higher. Customer suitability often takes a back seat. Group Health Insurance Without Full Disclosure Group health policies may seem attractive—but many customers aren’t told about the lack of portability, limited tenure, and non-renewability. These critical gaps surface only during claims. No Claims Support After selling the policy, most banks offer little to no assistance when it comes to filing or settling claims—leaving customers stranded in moments of need. 10–25% of Bank Income Now Comes from These Products That’s right—this is not a side business anymore. For many banks, selling third-party financial products is a core revenue stream, which raises questions about potential conflicts of interest. Should Banks Be in This Business at All? There’s a strong case to be made for clearer regulations, full disclosure, and even a separation between banking and financial product distribution. Trust is the foundation of banking—and it must extend to every product offered under that roof. Let’s build a system where advice is driven by what’s right for the customer—not by commission slabs. Join our Exclusive Financial Wellness Channel ⬇️ For more such insightful Quick Updated ✨ https://lnkd.in/d65CKTv5

  • View profile for Rakesh Mishra

    Founder & CEO | SME LENDING I SME IPO I MSME TALK SHOW

    14,174 followers

    Quarter End Done. But Some Things Never Change. June is over, and like every quarter-end, banking saw a sudden rush. After a slow April–May (thanks to internal reshuffling, leadership changes, and transfers at nationalised banks), MSMEs struggling for capital finally got a call back — in the last leg of the quarter. But here’s the catch. Suddenly, a loan approval becomes a favour. And with that comes the “request” Buy an insurance-cum-investment policy: • ₹20 lakh annual premium • ₹20 lakh sum assured • Tenure for 20 years • Surrender value: ~50% after 1st year, negative for next 5 years Let’s be honest — what sensible MSME entrepreneur will opt for this? Yet, some bankers make it non-negotiable, linking it to concessional pricing or loan disbursement. We stood by our client. Ensured no such product was forced. Because pressure-selling is not just unethical — it erodes trust. It’s high time we stop these tactics. MSMEs are the growth engine of our economy, not targets for short-term cross-sell numbers. On a positive note: We've seen a refreshing approach at ICICI Bank in recent times. No forced bundling. No fine print. Just transparent conversations — where insurance is offered as a solution, not an obligation. That’s how banking should be. #MSME #ResponsibleBanking #QuarterEndRush #FinDestination #EthicalLending #SMEFinance #ICICIBank #CustomerFirst #SayNoToMisSelling Avid Capital Findestination #AvidCapital

  • View profile for Shilpa Arora

    Co-Founder and Chief Operating Officer @ Insurance Samadhan | Insurtech and Insurance specialist| AI and insurance claims| Insurance Expert| Data analysis and advsory for insurance claimsl

    11,212 followers

    I still remember the day my mother called me from her bank. She had gone to renew a ₹5 lakh fixed deposit—something she had done for years without worry. The branch manager was offering her “better returns.” Because she has a habit of keeping my name jointly, she paused and called me. That one call helped us stop what would have been a classic case of mis-selling. A few months later, my father called to say the bank manager was coming home. The pitch this time? “Why keep so many small FDs when you can consolidate them into one product with higher returns?” When I reached home, I didn’t meet a banker. I met an insurance seller, trying to convert all his FDs into a long-term insurance policy. These are not isolated incidents. They are alarmingly common. An article published by India Today highlights how senior citizens—who have trusted banks for generations—are increasingly being targeted for insurance mis-selling. Products are pitched as FD-like, safe, or guaranteed, while hiding long lock-ins, surrender penalties, and low effective returns. Why does this keep happening? Senior citizens visit bank branches frequently They carry visible savings built over decades Trust in banks remains deep Sales incentives and commissions remain high Regulatory data from IRDAI shows that complaints related to unfair business practices—including mis-selling—continue to rise, despite repeated regulatory tightening. On paper, safeguards exist. In reality, they often become just another signature or OTP—without genuine understanding. At Insurance Samadhan, we see the consequences every day: confused families, broken trust, delayed exits, and seniors stuck in products they never needed. This is a reminder for all of us: Ask what exactly is being sold Never rely only on verbal assurances Involve family members in financial decisions Remember: If it sounds like an FD but isn’t an FD—it probably isn’t safe either Senior citizens deserve protection, not persuasion. #misselling #Seniorcitizens #Bank #FD #IRDAI Koustav Das India Today https://lnkd.in/gad-7hUS

  • View profile for Amit Manral CFP®

    Certified Financial Planner® | Helping Corporate Professionals Build Wealth That Lasts | 18 Years | 1100+ Families | Co-Founder: Opulence Wealth

    3,660 followers

    Three years ago, I made a video warning about banks quietly force-bundling insurance with your home loan. This week, the RBI made it illegal. On June 15, 2026, the RBI finalised its Responsible Business Conduct (Second Amendment) Directions. From January 1, 2027. - Banks cannot force you to buy insurance (or any third-party product) to get your loan - If cover is needed, you can buy it from any provider - not just the bank's partner - Banks can not add a product to your loan without your explicit consent - No "dark patterns" to trick you into clicking yes In proven mis-selling cases, the bank must refund the entire amount and compensate your loss. Finance Minister Sitharaman put it bluntly mis-selling is an offence and she named pushing insurance to home-loan borrowers as exactly the practice she meant. Here is the trap most people never noticed. You take a ₹2 crore home loan. The bank "recommends" a bundled single-premium policy say ₹6 lakh and adds it to your loan. Feels convenient. But now you pay 8% interest on that ₹6 lakh for 20 years. That ₹6 lakh policy quietly ends up costing around ₹12 lakh. You paid double and never noticed. Already have a forced-bundled policy? Check your disbursement letter - is the premium clubbed with your principal? Were you given a choice, or told it was "mandatory"? You can complain to the RBI Banking Ombudsman and, under the new rules, claim a full refund plus compensation then buy a clean term plan separately. Taking a home loan after Jan 1, 2027? Insurance is not mandatory. If you want cover for the loan, buy an individual term plan - cheaper, and the bank can not charge you interest on it. Full breakdown in the video. Be honest - were you ever told insurance was "compulsory" for your home loan? Opulence Wealth Pvt. Ltd. | AMFI Registered Mutual Fund Distributor | ARN 94634 #HomeLoan #RBI #FinancialPlanning #PersonalFinance #AmitManralCFP

  • View profile for Jyoti Godara CFP®

    Financial Educator | Certified Financial Planner | Director and Founder Sainik Dhanrakshak Pvt Ltd | Ex- Dws AMC| Ex-Axis AMC| Jai Hind

    1,622 followers

    🚨 RBI Cracks Down on Mis-Selling: A Big Win for Indian Investors The Reserve Bank of India (RBI) has proposed strong rules to stop mis-selling of financial products by banks, effective 1 July 2026. This is one of the most investor-friendly reforms in recent years. ❌ What was going wrong earlier? • Bank staff were pushed to sell insurance & mutual funds due to targets and incentives • Products were bundled with loans & deposits without real need • Consent was taken, but suitability was ignored • Many investors didn’t fully understand risk, lock-ins or charges Result? 👉 High commissions for banks 👉 Poor outcomes for customers ✅ What major changes RBI wants now • No sales incentives linked to third-party products • No forced bundling with loans or deposits • Strict suitability checks – not just customer consent • Full refund + compensation if mis-selling is proved • Customer feedback & audit trail made mandatory • Ban on deceptive online selling practices 🔮 Future implications • Banks will become advisory-driven, not sales-driven • Private banks (which earned more from insurance income) may see pressure • Focus will shift from “selling products” to “serving customer needs” • Role of qualified advisors & financial planners will become more important 👨👩👧👦 How this helps investors • Right product for the right goal & risk profile • Less pressure selling, more transparent advice • Higher accountability if something goes wrong • Better long-term wealth outcomes Bottom Line: This move clearly tells the industry — 📢 Investor interest comes before bank commissions. For investors, this is a huge step towards ethical, goal-based financial planning. #RBI #InvestorProtection #FinancialPlanning #MisSelling #WealthManagement #IndianInvestors #BankingReforms #PersonalFinance #EthicalAdvisory #GoalBasedPlanning

  • View profile for Adil Siddiqui

    National Head & Vice President, Direct Digital TALIC

    14,391 followers

    The Bancassurance model where banks act as corporate agents for selling insurance has seen tremendous growth in India. While it provides banks with an additional revenue stream and insurers with access to a vast customer base, its execution has raised serious concerns regarding customer transparency and long-term protection needs. 1. Mis-selling to Layman Customers: Trust Exploitation: Customers tend to trust banks implicitly. This trust is often misused by bank staff to push insurance products as investment tools, without explaining the risk, lock-in periods or the actual purpose of insurance protection. Quota-Driven Sales Pressure: Bank staff are usually incentivized with aggressive sales targets, leading to product pushing rather than need-based selling. Lack of Product Understanding: Frontline banking personnel may not be trained adequately to explain complex insurance products, leading to incorrect or incomplete communication. 2. Compromising Long-Term Protection Goals: Many products sold are single-premium or ULIPs rather than pure protection (term) plans, which limits financial protection for families. Laymen are often not aware that they are purchasing insurance, it is sometimes bundled with loans or savings accounts. 3. Ignoring the Spirit of “Insurance for All by 2047”: IRDAI’s mission aims for inclusive, affordable and comprehensive insurance coverage for all citizens by 2047. Bancassurance, in its current form, focuses on profitable, high-ticket urban clients, ignoring rural and underinsured segments. The model undermines the awareness and education required to truly democratize insurance. For India to achieve Insurance for All by 2047, the Bancassurance model needs reform. Ethical selling practices, stronger regulation, robust training and a shift from profit-first to customer-first approach are imperative. Only then can insurance fulfill its fundamental purpose for financial protection for all. #InsuranceForAll2047 #Protection #Bancassurance #EthicalSelling #CustomerFirst #Regulation

  • View profile for Picasso Bhowmick

    Finance Professional I Trainer I Teacher I Public Speaker | Ex-Chief Manager, Punjab National Bank

    5,038 followers

    #RBI wakes up to mis-selling at bank branches… finally! Mis-selling of third-party products like insurance, mutual funds, and corporate bonds has been rampant across bank branches for years. From selling endowment plans as fixed deposits with “guaranteed returns”, to pushing ULIPs to senior citizens without explaining risks, to peddling corporate bonds as risk-free like FD - we have seen it all. The real problem? The staff at the branch has no long-term accountability towards customers. By the time a customer realises they have been mis-sold, the staff member has likely been transferred to another branch. Customers feel helpless because they signed the forms or shared the OTP, blindly trusting the smart-looking bank executive. The good news is that the RBI is finally waking up to this menace. In its latest Credit policy, the RBI has indicated that it will introduce stricter norms to ensure banks sell products based on the customer’s needs and risk-taking ability, rather than sales targets. This is a welcome and much-needed step. One can only hope that, with tighter supervision and accountability, mis-selling at bank branches finally comes down. One simple rule for investors: If a product is being sold at a bank branch like an FD, it probably isn’t one. Read the fine print, understand the risk, and seek independent advice before signing or sharing an OTP.

  • View profile for Nitin Srivastava

    Making Health Insurance Honest | Director, Alps Insurance Brokers | BimaScore

    18,119 followers

    A 90-year-old Nagpur resident walked into his trusted Canara Bank branch and walked out with a life insurance policy maturing in 2124, 99 years from now. The elderly man, a loyal customer for decades, had paid around 2 lakh over two years for a policy he could never benefit from, depleting much of his life savings. The absurdity would be laughable if it weren't tragic. The case surfaced when the victim's grandson-in-law exposed it on social media, sparking nationwide outrage. He alleged the branch manager prioritized sales targets over customer welfare, exploiting decades of trust. Canara HSBC Life Insurance initiated an internal review, while the RBI responded with proposed guidelines in February 2026. But after two decades in this industry, here's the uncomfortable truth, this isn't an anomaly. It's symptomatic of a much deeper disease. Banks have morphed from relationship builders into aggressive sales machines. Relationship managers who once genuinely advised customers now face crushing pressure to meet cross-selling targets. When monthly quotas matter more than customer welfare, vulnerable senior citizens become easy prey. The commission structure worsens its sellers pocket hefty upfront fees regardless of whether the policy suits the buyer. Any insurance professional knows the maximum entry age for term insurance hovers around 65 years. Selling a century-long policy to someone aged 90 isn't a mistake, it's willful negligence. The red flags were blazing, yet they were deliberately ignored for targets and commissions. Even educated families fall victim to such schemes, which tells us that financial literacy initiatives and mandatory suitability assessments aren't optional anymore. But assessments alone won't fix this. We need accountability with teeth: individual penalties for errant managers and institutional consequences for banks that enable such practices. This case isn't isolated. It's symptomatic of systemic rot where trust, once banking's bedrock, is being sacrificed at the altar of quarterly targets. Real change demands courage from regulators, integrity from institutions, and vigilance from families protecting their elderly loved ones. #LifeInsurance #Fraud #CanaraBank

  • View profile for Avik Ashar

    Private Equity and Venture Capital | Family Office Gateway to Indian Alternatives | TiE CM

    48,251 followers

    The RBI has put the Fid back in Fiduciary, finally! For years, banks have gotten away with pushing absolutely unsuitable products across their customer base, frequently preying on the less educated and the elderly to meet quotas and sales targets. My grand-aunt, suffering from dementia, was pushed into signing a 5 year lock-in ULIPs (unit linked insurance policy, one of the worst quality products, but high earners for banks and high commission for the RMs). Absolutely unsuitable product, pushed into opening TWO of these. By one of the biggest banks in the country. What's changed? The RBI has mandated that products sold to customers MUST fit their profile, with mandatory refunds and compensation in case of violations. The suitability check factors the customers age, income and risk profile, hopefully ensuring that seniors aren't stuck with long term lock in plans and other unsuitable products #finance #banking

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